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    Marketing

    Grow by Mediavine: Why I’m Thinking Twice About Using It on My Blog

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    Intro I was thinking about joining Grow by Mediavine. It’s been around for a while and has grown in popularity – must be a good sign. Beside this, I’m also researching ethical ‘content’ companies to align with as a writer, blogger, and creator. So, naturally, I wondered about Mediavine as a whole. Are they still a viable potential partner? So, what’s the deal, should I join Grow by Mediavine? Here’s What I’m Learning About Ethical Monetization I’ve been doing a lot of thinking lately about ethical business partnerships — especially in the context of running a blog. With so many…

  • Business Intelligence

    How to define your product: You’ll have one when you know what you stand for

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    This is something I grappled with when I realized what I was selling was different from what I valued. I needed to uncover how to align them. A key factor in knowing how to define your product. What do you stand for? Sounds corny, but useful in this discussion. It’s tied to your passion. It’s what drives you creatively, the type of business person you are and the type of projects you do or don’t accept. How you navigate relationships and handle conflict is another major factor that shapes your reputation and now – more relevantly – your brand vibe.…