• Female blogger sitting in front of laptop
    Blogging Essentials

    How to start a niche blog – Step-by-Step for Beginners Who Want to Post ‘Something’

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    If you’ve been thinking about starting a niche blog, stop Googling “how to start” and follow this simple guide. I’ve stripped it down to the essentials so you can have your blog up and your first post live in a weekend — without getting stuck in ‘research’ or ‘do-it-yourself’ mode for six months. Step 1: Pick Your Niche in One Sitting Don’t spend weeks (or months or years) agonising over this. Pick a topic you can write about and iterate on at least 20 times without getting stuck = that’s your niche. Commit to it, and move on. Quick way…

  • Niche blogging platforms to choose from - purple and hot pink fluorescent colour screens and human figures viewing the diversity
    Blogging Essentials

    Beginner guide to blogging platforms 2025

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    When you think “blog,” you might imagine a website full of conversational posts. Or if it’s a content site then you’d imagine a website filled with informative articles. But in 2025, blogging (publishing online with a specific point of view) has evolved to include written, visual, and spoken content — and the platforms you choose will shape what you can create, how you share it, and who owns it (a detail that lots of aspiring publishers are not aware of). This guide breaks down the main blogging platforms available to beginner niche bloggers, separated into categories to compare which ones…

  • Lab with glass shelves alluding to incubating ideas
    Business Intelligence

    41 Niche businesses I’ll never build, but maybe you will | Part 1

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    I’ve been blogging and content-creating for years. It’s never been consistently under a specific name or brand, but I’ve been writing, producing, and flipping (occasionally) as a method of creative exploration and monetisation. Some ideas I’ve built out into monetised businesses and others not. In today’s post, I want to take you on a short journey to see the potential in quirky and oftentimes overlooked topics that could be turned into fruitful businesses. Now, as the series unfolds, you might think the ideas are brilliant or outright ridiculous. I’m expecting some aghast reactions. But, stay with me, because part of…

  • Photo of multiple women as alter egos of the same women to inform the article about whether you’re a founder or investor
    Business Intelligence

    Niche blogger – Are you a founder or an investor? Two pathways to content site ownership we often overlook

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    Ask yourself whether you’re a founder or investor before you start a so-called blog. Many aspiring bloggers buy into the idea that they’ll earn lots of money and possibly be able to quite their job by simply starting a blog and going through all the motions the successful ones tell them to do. Fisrtly those ‘bloggers’ are not telling you everything, believe that. Here, I’m referring to all the nuances of the various software, tools, and other resources they claim contributes to their daily success. Secondly, there’s a lot more than is obvious as you observe, via scrolling, their social…

  • Colourful 3-D illustrated bars to denote growth
    Marketing

    Grow by Mediavine: Why I’m Thinking Twice About Using It on My Blog

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    Intro I was thinking about joining Grow by Mediavine. It’s been around for a while and has grown in popularity – must be a good sign. Beside this, I’m also researching ethical ‘content’ companies to align with as a writer, blogger, and creator. So, naturally, I wondered about Mediavine as a whole. Are they still a viable potential partner? So, what’s the deal, should I join Grow by Mediavine? Here’s What I’m Learning About Ethical Monetization I’ve been doing a lot of thinking lately about ethical business partnerships — especially in the context of running a blog. With so many…

  • Business Intelligence

    Niche Blog strategies for 2025:

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    Intro If you’ve considered starting a blog in 2025, you’ve probably wondered whether to start a personal or a niche blog. Whether you settle on a blog for personal expression or to start a side hustle or full-time business, it can be a powerful engine to take what you have to offer to the next level. More specifically, a niche blog is for those wanting to provide a service or product and monetize it. If you’re any one of the above, your first step is to choose what your niche will be. Even if you want to start a personal…

  • Marketing

    Pinterest pin templates – how to promote your blog posts efficiently

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    If you’re a graphic designer, Pinterest manager, or content marketing manager, time management and being spread too thin might be a daily pain point for you. You always need a solution for how to save time. I’m in the same boat and I created a solution for how to save time by doing less and ultimately gaining more (traffic) when it comes to content creation. Now, if you’re a Pinterest manager specifically, the product I’m going to discuss in this post is for you. Here’s a solution for how to save time by using graphic templates. Personal Pinterest Pain Points…

  • Strategic Research Analysis

    Infographics promote longer session time – here’s why readers hang around

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    Here’s a Graphic Design and Content Writing tip that you can use as a niche blogger to generate longer session time – if you have multiple blog posts demonstrating data, this can be ‘link juice’ gold. I just finished reading some interesting insights in an article from NP Digital (as usual) this morning and wanted to share this with you in a quick micro blog post. Blogging basics: It’s perfectly acceptable to create micro blog posts for your niche blog – not all blog articles have to be long-form for the sake of SEO. Infographics increase engagement (sessions) compared to traditional…

  • Business Intelligence

    How to define your product: You’ll have one when you know what you stand for

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    This is something I grappled with when I realized what I was selling was different from what I valued. I needed to uncover how to align them. A key factor in knowing how to define your product. What do you stand for? Sounds corny, but useful in this discussion. It’s tied to your passion. It’s what drives you creatively, the type of business person you are and the type of projects you do or don’t accept. How you navigate relationships and handle conflict is another major factor that shapes your reputation and now – more relevantly – your brand vibe.…